BRANDING
THE CHANGE,
HOW DO I WORK?
the
studio
offers
The studio offers 5 services around; positioning, strategy, identity, campaigns, communication, and brand thinking. For more information, have a good read below;)
brand
the
change
Yes, let's Brand the Change. Why? Because we have to change. We need to start making a positive impact on climate and social issues. So, let me introduce you to brand thinking. It is by far the most unknown design thinking principle, but it is the most effective for changing or sharpening perspectives. It's also the one in which the studio excels. To take away some biases; you don't have to be a brand to act like one. Whether you are a commercial company, an educational institute, a government, or a cultural organization, brand thinking gives you the tools to pursue your purpose. It creates ownership and alignment. It sets a clear vision, marks your strategy, supports stakeholders, helps prioritize, inspires your employers, defines the blueprint for your creative output, ànd gives you the recipe to practice what you preach. Yes, effective, inspiring, and directive. What do you need more?
services: brand thinking implementation | mission & vision statement | stakeholder alignment | practice what you preach | branding the team/organization workshops
strategy & positioning
Let's sit down and find your core. Your essence, your soul. Who you are, what you do, and why. Sharpen your mission & vision, work on your positioning. Crafting your DNA and transforming it into a meaningful policy. An inspiring strategy that empowers your external communication, and drives the internal; the people, the stakeholders, the makers, and users. Let’s practice what you preach. The studio offers interactive sessions, team workshops, table discussions, stakeholder alignment sessions, and any other format that suits you. Whether you’re a start-up, a solo-preneur, or an established organization. Whether you need a few hours of sparring or a longer-term consultant? Together we'll find a recipe that fits.
services: mission & vision statement | manifesto | positioning | stakeholder alignment | creative brief | brand tool | table talks | practice what you preach | workshops
visual
& verbal identity
It's nice when you find your core and know your DNA. But it's even nicer if you experience it at a glance. And that's when your visual and verbal identity comes into play. It's about the colors you use, the fonts you take, the tone of voice you keep, the scent you bring, and even the sound you hear. The studio helps you design an identity that fits like a glove and stands out from the others. We are not a big fan of just designing a new logo, but aim for a 360 approach. From graphic designs to copywriting, from tone-of-voice decks to brand guidelines, and from simple website designs to creative advice. Yes, the studio creates!
services: graphic design | website design | short copy writing NL/ENG | brand guidelines | tone of voice decks | art & creative direction | creative consultant
campaigns
& creative concepts
No budget to spend, but still an urge to share your purpose? Or the other way around, a lot of money to spend, but no clue what to make? The studio loves to create. Whether it’s a big campaign or a low-key creative concept. Let’s turn things upside down, come up with wicked ideas, and hack the current status quo. Shake some algorithms of social, make urgent designs, encourage campaigns for behavioral change, tell positive stories, plant a seed, and watch it grow. Yes, use creativity as a force for good.
services: campaigns strategy | creative concepts | creative direction | art direction | casting director | activations | short copy
communication & employer branding
What would we be without communication? Do you know what you want to tell, to whom, and where? How to become inspirational, and entice others to behave for the benefit of people & the planet. Which stories do you need to tell, and which you don’t? What actions you could take? How to be inclusive, how to deal with the sustainability dilemma, how to be honest and inspiring? How to live the DNA from the inside & the outside? The studio gives you a communication strategy that resonates, templates that scream for attention, assets that drive change, and employer branding that walks the talk. Yes, let's make everyone a force for good.
services: employer branding | communication strategy | communication roadmap | content calendar | activations | templates | press release | workshops
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