DESIGN THINKING / RESEARCH / BRAND STRATEGY / BRAND CONCEPT / BRAND POSITIONING / EMPLOYER BRANDING / CREATIVE DIRECTION / CAMPAIGN CONCEPTS / CREATIVE COPY / MANIFESTO / WORKSHOPS
I'm educated as a storyteller, designer and artist, using design thinking for the good. Always curious, embrace the opposite, and combine the unpredicted. Changing ephemera thoughts into creative concepts and concrete acts. I'm experienced on the client side and the agency world. When needed I team up, using my widely, funky network.
I give start-ups, scale-ups, solopreneurs, companies & institutes, a verbal and visual voice that fits. A strategy that sets you apart. A creative direction that does justice to who you are and what you want to tell. And a campaign concept that reaches the audience & beyond.
I collaborate, mix my favorite flavors of design thinking, research, creative direction, copywriting, brand strategy, and culture management, just to do one thing: Branding the Change!
Well, I listen, let’s start with that. I listen and ask you questions till I meet the point of becoming annoying. And then, just like that, we find your core. I add some interesting positioning, do some magic, translate your core to a strong visual identity, give you a voice that resonates, and an attitude that walks the talk!
Simply because I care. I care about you, the other, about society, about the planet. I really have no clue why I shouldn't use my expertise & creative skills for the better. What’s the point of making beautiful things if the planet will lose? So let’s find your inner rebel, and make some impact together!