BRANDING
THE CHANGE,
HOW DO I WORK?
workshop
brand
thinking
BRANDING THE TEAM / BRANDING THE CHANGE / CREATIVE SPRINT WORKSHOP / FINDING YOUR CORE / BRAND STRATEGY / BRAND IMPACT / MANIFESTO / EMPLOYER BRANDING
people: 7-14 persons
duration 3-4 hours
who
For teams, management, and executives, who need to (re)define their common core, their fundamental essence. Whether you’ve merged due to a reorganization, your company is going through a repositioning phase, or you are adopting new joint standards. These workshops will help you to align and to set an overarching collective drive.
what
Creative sprint workshops to find the core of your company, brand, or team. Set the tone, and determine the answers. Who are you? What do you do? How do you act?
why
To walk the talk. To create common ground, to get an understanding of each other's needs, to build collectively a core drive, and to take actions based on your core.
how
By using visual & verbal assignments. Get your group in a creative flow, put away your digital devices, and do something with your hands, with words. Cross-mix the traditional teams, cut the strings, break up the duos, and add design thinking.
take
out
Don’t leave empty-handed, go home with a real masterpiece! A collectively written manifesto, a strategic draft, a creative concept sketch, or a super hero. It's up to you.
